Ready to make some noise? MLS All-Star Week is just around the corner! As an official sponsor, JLab is hosting the ultimate fan experience at the All-Star Soccer Celebration. Here’s a behind-the-scenes look at JLab's roster of brand ambassadors, exciting event activations, and incredible experiences awaiting fans during this action-packed week.
Roster Chosen:
JLab Brand Ambassadors Walker Zimmerman of Nashville SC and Lucas Zelarayan of Columbus Crew will proudly represent their teams and the JLab brand on the MLS All-Star Team. These exceptional athletes have showcased their talent throughout the season, and their selection to the All-Star Team further cements their status as stars of the league. But they won't be the only JLab representatives on the field.
Members of JLab-sponsored clubs have also been chosen to join the All-Star ranks. Riqui Puig of LA Galaxy, Thiago Almada of Atlanta United, and Giorgos Giakoumakis, also of Atlanta United, will add their skills and style to the highly anticipated game. It's a testament to JLab's commitment to supporting and celebrating the best talent in Major League Soccer.
Activation:
On July 15th and 16th JLab will be kicking off the All-Star Soccer Celebration at the Wharf in Washington, DC, and offering fans an exciting opportunity to win Coca-Cola-branded Go Air Pop earbuds. Attendees can enter for a chance to be among the lucky winners, adding a touch of audio excellence to their game-day experience.
In addition to giveaways, fans will enjoy live music performances, and activations from esteemed MLS Partners such as Coca-Cola, Captain Morgan, Target, AT&T, Door Dash, Continental Tires, and Body Armor. Additionally, on July 15th an exciting MLS Watch Party and eMLS All-Star challenge featuring an exclusive debut of JLab's new Gaming Headset will provide fans with a fun and engaging experience.
The excitement continues with the MLS All-Star Concert sponsored by Target on July 17th at the Anthem at the Wharf with a captivating live performance by the talented Kehlani. JLab influencers will be in attendance, adding to the excitement of the electrifying atmosphere.
On July 18th, fans can witness the MLS All-Star Skills Challenge presented by AT&T. This exhilarating event features MLS All-Star athletes competing against Premier League Arsenal in a series of entertaining challenges. The Skills Challenge will take place live at Audi Field in Washington, DC, promising a thrilling spectacle for both soccer enthusiasts and casual fans alike.
The grand finale arrives on July 19th with the MLS All-Star Game, where the MLS All-Stars will face off against Arsenal at Audi Field. JLab influencers will be in attendance, further enhancing the event with their passion and expertise. Throughout the stadium and the broadcast, JLab LED displays and branding will create an immersive audiovisual experience for fans worldwide.
As part of the MLS All-Star Week festivities, JLab is offering the chance to win a trip to the MLS All-Star match, Skills Challenge, and Concert through the "JLab Win a Trip to MLS All-Star Sweepstakes." The lucky winner, to be chosen the week of July 5th, will receive a round-trip package to enjoy the ultimate All-Star experience.
To stay updated on all the thrilling action, exclusive behind-the-scenes content, and live updates, be sure to follow JLab on all our social media channels.
As the 2023 MLS All-Star Week approaches, JLab is prepared to take center stage, demonstrating our unwavering dedication to supporting the finest talents in Major League Soccer. With an exceptional lineup of brand ambassadors and exhilarating activities, will be an extraordinary action-packed week and experience for fans and soccer enthusiasts.
